Learn why and how the Covid-19 is a game changer, presents exciting challenges for the industry and new opportunities for marketers in the Gaming & eSports businesses!

• How the Covid-19 impacted consumer engagement and marketers interest
• Nike and BMW strategic League of Legends (Riot Games) partnerships decoded
• Partnerships impact and effectiveness measurement

With:

Melody LI, Director, Corporate Partnerships, LAGARDERE SPORTS

Ajay JILKA, Business Director Asia, CULTURE GROUP

Peter WARMAN, CEO & Co-founder, NEWZOO