Membership to Leap You Digitally Forward with the Chinese

The Membership to Accelerate Your Digital Leadership in China, and beyond in Asia

Every single month since 2011 had its share of surprises and challenges to cope with China’s digital uniqueness and innovation pace. CHINA CONNECT annual conference and CHINA CONNECT eSOCIETY business club shared answers with the best-in-class experts.

In 2021, we launched a new brand: ASIA LOOPERS, bridging Digital Asia with western marketers. Why? Because, along with China, Asia is bubbling everywhere. And we want to help you embrace the bigger opportunity. We started with INDIA, and here again, A-List professionals trusted us: I had a live chat with Sir Martin Sorrell, Founder and Chairman of S4 Capital, on India perspectives in the new marketing age, and her Excellency the French Ambassador to India, Emmanuel Lenain, gave an address .
In 2022, Asia Loopers evolves into The Business Club on Digital Asia: Asia Loopers Society. 
👉 Across China, South Korea, India, Japan, Indonesia more particularly, who can afford to miss the 2 Billion+ digital savvy Asian consumers’ opportunity? We believe very few!
👉 You’ll connect, in Paris and remotely, with the best in the business to learn and accelerate your Digital Asia business. But there’s more to access knowledges
From Social Commerce to Web3, from Sustainability to Innovation: the most strategic challenges will be tackled
👉 Save the date: October 24 for the first half day conference and lunch. The Time is Now more than ever! 
Want to join the community? Email me at to get the Club membership offer, let’s have a chat!
Warm regards,
Laure de Carayon
Founder – 06 8424 45577
Membership to Leap You Digitally Forward with the Chinese

60 Minutes C-suite Virtual Breakfast Series
   2021 Season


8:30-9:30am CET 

Kestrel Lee
Head Content Studio, Mediabrands China

COMING NEXT : To Be Announced in January 2022

‘Can Metaverse thinking replace celebrity driven marketing in China?’

As Head of MBCS China, Kestrel is responsible for setting a creative vision and building an
innovative, content-forward culture for clients across all platforms and formats in China. With
 20 years’ industry experience, he’s an award-winning creative expert across all facets of integrated digital marketing including e-commerce and social media (…)

Green / Sustainability

Webinar 8:45am – 10am

Dinner for members only – 7pm 

Special Guest
Nathalie Bastianelli

Lena Yang
Chinamind Interculture Group,Co-Founder
Laure de Carayon
CEO Asia Loopers

“China Goes Green… How does it impact your brand strategy ?”

Context, Societal dynamics, challenges and opportunities for brands, focus on the Luxury/Fashion/Beauty Industries. More information…

Data / Legislation / Marketing

8-9am CET / PARIS

Gordon Domlija

‘Challenges and opportunities for brands in China’s evolving digital and data landscape’

Gordon as CEO of Wavemaker Asia-Pacific, is leading daily business operations across the regions, personally leading culture, connectivity and competency across the region. Wavemaker is the #2 agency network in Asia-Pacific by billings, with over 2800 people and 500 clients across 17 markets (…). More information…

New Retail

8-9am CET / PARIS

Bryce Whitwam
Adjunct Professor of Marketing at the NYU Shanghai

‘Embracing Effective New Retail in China’

with Bryce Whitwam, An Adjunct Professor of Marketing at the NYU School of Professional Studies in Shanghai. He is also the Co-Founder of The M Gym, a specialized, China-based marketing training company. More information…


8-9am CET / PARIS

Karen HO
CEO Initiative China (IPG Mediabrands Group)

‘Can social media be your sustainable sales channel?’

with Karen Ho, Ceo of Initiative China since January 2021. She comes from Wavemaker China, where she was Chief Growth Officer, and before at OMD and Isobar. More information…


8-9am CET / PARIS

Nicholas KHOO
Co-founder SCOGA (Singapore’s Cybersports and Online Gaming Association)

‘Esports leading the charge from Asia: capturing Gen Z attention’

with Nicholas Khoo is the co-founder of Singapore’s Cybersports and Online Gaming Association, Advisor to the board of the Global Esports Federation, and a Fellow of the Singapore Computer Society which recently launched the Artificial Intelligence Ethics & Governance Body of Knowledge. More information…


WEDNESDAY 24 February, 2021
8-9am CET / PARIS

Steven CHANG
Senior Advisor

‘5 Marketing Lessons of a Post-Covid China’

with Steven Chang is a Senior Advisor at McKinsey, specializing in Chinese Internet Ecosystem, digital transformation, marketing/advertising, new retail and eCommerce. He was formerly Corporate VP of Tencent, in charge of online media marketing solutions and advertising business of Online Media Group (OMG), and before, CEO of ZenithOptimedia Greater China. More information…

2019-2020 Season

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